ALPHA PRODUCTS SA is now established in Greece and abroad as one of the leading companies in the sector of car products and it is based in its self-owned central facilities in the industrial park of Nea Raidestos of Thessaloniki. Since its founding in 1991, the company made a good impression in the Greek market thanks to the quality of its products. The steady course of development and continuous modernization led ALPHA PRODUCTS SA to relocate to its privately-owned facilities in 2001, which include equipped storage areas, organized sampling and ordering space, offices, and above all a high-level human resource. The company also has a fleet of distribution vehicles and a complete computerization of modern technology. The upward trend of the company until today, is based on the high quality of its products, the adaptation to the modern needs of the consumers and the ability of its experienced executives with high know-how and its collaborators to tirelessly monitor the needs of their customers and satisfy them in the best possible way.

    Covers fully the Greek market with a sales network, through which the company promotes its products to more than 1,000 points of sale throughout the country. Its customers are mostly branded chains of vehicle service & fuel supply stations, independent car accessories retailers, B2B businesses and supermarket chains and DIY department stores. At the same time, the company exports to European Union and Balkan countries and actively participates in major international exhibitions.
  • GOAL
    Our company’s goal is to meet the needs of our customers, which we achieve with the high quality of our products, maintaining all European safety standards while our customer-centric policy is based on consistency, diligence and real interest in better customer service. The constant renewal of the product range, combined with the experience and professionalism of its highly trained staff, ensures that the needs and demands of its customers are fully covered. <>
    Our values are inseparably linked to business ethics, integrity and transparency.
    -Integrity in operation with a clear commercial relationship with all our partners and customers, adhering to all our commitments.
    -We strive to be an exemplar-company for everyone who comes in contact with us.
    -We have the know-how in distinction due to our specialization in our subject.
    -Belief in our people as a strong team in the search for ideas, the implementation of projects and the achievement of the goals.
    -Continuous improvement in all fields with a superior goal to keep an upward course.
    -Value to customer because we always strive to fulfil totally his/her needs.
    -Always in our minds the golden rule: «Put yourself in your customer’s place». Orison Swet Marden, 1850-1924

    To maintain the trust, dedication and admiration of our customers.
    The company’s strategy is to always maintain the high quality standards we have achieved over the past years and to constantly seek new ways of improvement.

    In order to ensure the achievement of its objectives over time, the company has established a certified ISO 9001 quality management system, which governs its entire operation at an organizational and administrative level.
    “The will to win, the desire to succeed, the urge to reach your full potential…These are the keys that will unlock the door to personal excellence” Confucius a.k.a Kong Fuzi